Rajat is the founder of DoReMi IT solutions.
He has a fabulous team of 530 + members.
They scaled faster than he imagined. He remembers speaking to them one on one. Making sure they understand his vision and values.
Of course, it has gotten harder than before. And ensuring everyone in the team is aligned with the culture, values and ethos is harder than before given sheer volumes of members.
Town Halls worked well, until they didn’t.
The digital era commands, clear and effective communication in workplaces. But making them easy to consume is far more important.
Whether you’re onboarding new employees, sharing company updates, or fostering a culture of inclusivity, the methods you choose can significantly impact your organization’s success. Enter podcasts – the flexible, engaging medium that’s revolutionizing internal communications and employer branding.
Why Podcasts for Internal Communications?
Allow podcasts to offer a unique way to communicate with your team, especially in the era of remote and hybrid work.
Deliver information, emotions, and values & ethos the way you feel it as an organization. And the way team members must feel it as stakeholders of the organization.
Use organizational podcasts to:
(Wondering what’s behind the frame? Use Promocode MICROV to uncover)
Podcasts & Employer Branding <> Really! What?
Your employer brand is how your company is perceived by current and potential employees. Podcasts can play a crucial role in shaping this perception. By showcasing your company’s values, culture, and employee experiences through authentic conversations, you’re not only building trust but also attracting top talent. Podcasts offer a behind-the-scenes look at your organization, providing a platform to highlight what makes your workplace unique.
Simple Beginnings – Getting your hands dirty
Getting started with internal communications and employer branding podcasts doesn’t have to be complicated.
Begin by identifying the key messages you want to convey and who your audience is. Whether it’s a monthly company update or an employee spotlight series, keep your content relevant and consistent. The goal is to create content that resonates with your team and reflects your company’s voice & cuts through the clutter and the noise!
So what’s brewing <> Riding the Wave!
Podcasts are more than just a tool for external marketing – they’re a powerful way to enhance internal communications and strengthen your employer brand. By embracing this medium, you’re not just sharing information; you’re building a connected, informed, and engaged workforce.
Your podcast, Your internal compass 😉
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We’ll be sharing tips, case studies, and trends to help you make the most of this powerful medium.
Yours in Organizational Podcasting,
Yashika
I am running ‘Podcast Your Way to Impact PRO,’ a tailored & personalized podcast coaching program for senior professionals and trainers. Let’s discuss your internal communications and employer branding goals!
Shall we?
Yashika is a Podcast & Communications Professional with a passion for empowering businesses through strategic communication. She leverages her expertise in content marketing, organizational behavior, and audio production to help leaders, organizations, and government agencies harness the power of podcasting. Yashika is also a Podcast & Voice Coach, guiding individuals in developing their on-air presence and communication skills.
Connect with Yashika:
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